DIVERSIFY YOUR DIET - BECOME A PRO CUSTOMER

Wholesale Miami

GET FLAVOR DELIVERED

Tap into our direct network of over 100 independent growers from Florida and across the United States and unlock more than 400 varieties of fresh produce. Meet all of your wholesale needs in one order, from seasonal ingredients to staples.

Miami, we've got you covered — seasonal produce, delivered four days a week, 52 weeks a year. More delivery days to come as we grow.

Delivery: The Pro App

GET LIVE UPDATES

Keep up-to-date as we share daily shifts, gaps, and the produce just around the corner on our newsfeed. Learn about the growers behind your food and what’s happening in their fields, and what’s tasting best in our walk-in. Plus, use the seasonal planner to look ahead to plan your menus.

Order at a tap

Stay in sync with your kitchen or store with live pricing and shared baskets. Have as many people in your team as you like connected to the same order, updating your basket collectively in real-time.

Find everything you need

Search for produce in the way that works best for you. Use the search bar to find specific lines, browse by category, or dig deeper into seasonality by filtering fresh fruit and vegetables into their early, peak, or late phases. Plus, see our offers.

To learn more, contact our team at +1 347-927-0319 or flavor-mia@natoora.com. To set up an account, fill in the form below. Then, download the app.

OPENING THE DOORS TO MIAMI

Our intention has always been to expand our mission in the US beyond New York. Miami is undergoing a culinary renaissance, and being part of the community is incredibly exciting.
FRanco fubini, founder & CEO

In 2021, we started laying out roots in Miami, which has a community of discerning, seasonally-led chefs who are fighting for greater transparency down the supply chains.

We want to help the chef community access seasonal, agroecological farmed produce while supporting the local community of growers. Beyond distributing to restaurants, we have been working hard to create a unique and new supply chain from the ground up in South Florida.

Since settling in Miami, we have been forging a long-term relationship with Roberto, who runs Tiny Farm. From making growing plans and offering loans, we have helped Roberto grow his farm to 7 acres. Over the next few years, we will bring these outstanding vegetables to chefs across Miami and eventually into New York.

Chris Devlin is leading the small team, bringing a wealth of hands-on hospitality, positive energy, and deep commitment to the food system.

Download Now

Our chef-only app, designed around you. Learn more about our growers, track produce as it moves through its season, and order at a tap.

Go #OFFTHEPASS

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We exist to fix the food system.

People are more cut off from the origins of their food than ever. This makes flavor, nutrition and farming practices that protect the planet, almost impossible to find.

By working directly with growers, we create a more sustainable way forward for farming. By giving everyone the tools to understand the power of our food choices, we empower everybody to become drivers of change.

Now is the time for action. Join the food system revolution.

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Go beyond four seasons

Each fruit and vegetable has its own season, with subtle shifts which happen every day. Follow their microseasons to unlock flavor at every stage.

WHAT’S IN SEASON?

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Know where your food comes from

We know the name of the person behind everything we source. Recognize their growing artistry to find out exactly where your food comes from (and why that matters).

MEET THE GROWERS

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Make your diet diverse

Our growers work with varieties chosen for quality and nutrition, not yield. By selecting their crops you keep heritage seeds in play, add to ecosystem biodiversity and preserve unique flavors.

GO #OFFTHEPASS

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